Celebrating 10 Years of Homegrown, Handcrafted Goodness on the Birthday of Its Namesake
March 11, 2025. A decade ago, a small but passionate ice cream shop was born out of love, legacy, and local flavors. Today, Papa Diddi’s Handcrafted Ice Cream proudly celebrates its 10th year—a milestone made even sweeter by the fact that it shares its anniversary with its namesake, the late Atty. Diddi Perez, the original artisan of heartfelt treats.
Founded in 2015, Papa Diddi’s has remained true to its roots: crafting small-batch, all-natural ice cream using fresh carabao’s milk and locally sourced ingredients. Inspired by Atty. Diddi’s passion for making homemade ice cream for his family, the brand has become a beloved institution in the local dessert scene, serving scoops of nostalgia, innovation, and Filipino heritage in every cup and cone.
A Legacy of Love and Local Flavors
Papa Diddi’s was established by Paul P. Perez, Atty. Diddi’s son, who sought to honor his father’s memory through a brand that embraces community, creativity, and sustainability. Over the past ten years, the brand has introduced over a hundred unique flavors, each one inspired by regional delicacies, Filipino childhood favorites, and meaningful stories from farmers and artisans across the country. From crowd-favorites like Tres Leches, Tsokolate de Cagayan, Toasted Forbidden Rice, to bold and adventurous creations like Davao Meets Bicol, Minty Lemongrass, Kafe Kalinga, every scoop tells a tale of local love.
10 Years of Growth and Innovation
What started as a humble shop in Maginhawa has grown into a celebrated homegrown brand, a loyal following, and a reputation for elevating Filipino ice cream. Throughout the years, Papa Diddi’s has continued to innovate, launching special seasonal flavors, experimenting with plant-based options, and deepening its commitment to sustainability by working directly with local dairy farmers and producers.
“To see Papa Diddi’s reach its 10th year is both humbling and inspiring,” shares Paul Perez. “This journey has been about more than just ice cream—it’s about honoring my father’s legacy, celebrating Filipino flavors, and creating a space where people can experience joy in every scoop.”
A Sweet Celebration Ahead
In honor of its 10th anniversary, Papa Diddi’s is rolling out a series of exciting celebrations, including limited-edition flavors and exclusive promotions. Customers can look forward to nostalgic throwbacks, surprise giveaways, and a special tribute to Atty. Diddi—whose love for simple joys and good food continues to live on in every handcrafted pint.
As it enters its next decade, Papa Diddi’s remains committed to its founding philosophy: ice cream made with heart, by hand, and for home.
Here’s to ten years of scooping happiness—and to many more ahead!
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